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Central and Eastern Europe is as large as Western Europe in terms of population? (more than 335 million people) More and more Central and Eastern European tourists are visiting far-away destinations every year?

In November 2005 Sunny World was launched with great success.

Sunny World is a tourism magazine aiming to inform Eastern European tourism professionals and holiday makers about far-away, paradise and adventure destinations.

Sunny World brings new business opportunities in new markets!

Its main office is in Budapest, Hungary with representations in Cuba, Mexico, Dominican Republic and Thailand.
In Cuba it is accredited before the International Press Center of the Ministry of Foreign Affairs.

Sunny World is published by Ad Hoc Plus Ltd.

Short info about the company and founders:

The main profile of Ad Hoc Plus is marketing communication consultancy and market research. The company was formed as a family venture with 100% Hungarian ownership in 1991. The company created relevant Eastern-European relations since its foundation. One of the founders has spent her childhood in the Caribbean, this is where the love for discovery of far away places originates from. The founders themselves are very great travelers, they have almost visited the whole world. The idea of Sunny World was inspired by the latter. The magazine covers a gap because at the moment there are no magazines in Eastern Europe that deal with a given region in a so comprehensive way from the view point of the tourism profession and the traveler. The founders have dealt with tourism during years. They did not only organize their own and friends trips, but were involved with incoming, mainly Spanish tourism. As a consequence professional knowledge is tied to natural curiosity of the traveler. This can be satisfied and shared with others with the help of Sunny World. The Caribbean inspiration was given, making Asia popular became important as a consequence of a regrettable event. In 2004 the founders lived through the tragedy of the tsunami that happened in Phuket Island. At that point they decided to help Thailand to get in its feet again and popularize it through every forums possbile in their region.

Founders:

János Szabó és Judit Halász

COMPANY DETAILS

Founded: 1991
Ownership: 100% Hungarian
Address: 1088 Budapest, Rákóczi ut 19. III/7
Tel: +36-30-9410648
Fax: +36-84-313657
E-mail: info@sunnyworld.hu

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